An ICONA Showroom in the heart of Rome
The showroom we created for NEFF is unique, first and foremost for its location on the ground floor and basement of the Messaggero building in Via del Tritone in Rome, secondly for the fascinating blend of the classic style of the capital and the contemporary feel of the NEFF brand, and finally for the meticulous attention to every detail that went into its production.
The space is organised into different areas, which obviously aim to showcase the wide range of NEFF appliances, but at the same time represent the brand’s view of its concept of conviviality.
The use of coloured cement tiles, raw wood and industrial-style design pieces has created a lively and welcoming environment, perfect for visitors to experience NEFF’s easy-going and welcoming philosophy from the moment they step inside.
A lively design with an industrial feel, perfectly consistent.
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